General Terms of Service

<small class="updated">Last Updated: July 24, 2026

Quick Overview

This document describes how I work with clients. Here's the short version:

The full terms below contain the legal details for both of our protection.

Questions? Just ask.

This document outlines the terms and conditions governing the provision of services between Travis Holliday (“Service Provider” or “Agency”) and the Client (“Client”). By engaging the Service Provider, the Client agrees to the following terms:

Agreement Formation

We're officially working together when any of the following happens:

  1. You pay an invoice I've issued
  2. You request a proposal, I provide one and you agree to it in writing
  3. I give you a project estimate and you accept it
  4. You ask me to do work and I begin

If we have a Services Agreement (MSA) or a specific Statement of Work (SOW) in place, those take precedence over this document if there's any conflict.

Services

  1. General Services: The Service Provider agrees to perform services for the Client with the degree of care and skill ordinarily exercised by professionals in the respective field.
  2. Statement of Work (SOW): For specific projects, the services to be performed by the Service Provider will be described in one or more Statements of Work (SOWs). Each SOW will outline the project overview, objectives, process, milestones, fees, expenses, work schedule, and billing schedule specific to that project.
  3. Productized Services: Some services offered by the Service Provider may be ‘productized,’ meaning the specific details and deliverables are outlined in a general service description or offering rather than a project-specific Statement of Work. These service descriptions will detail the scope, features, and associated fees.

Compensation for Services

  1. Pricing Flexibility: The Service Provider may offer sliding-scale pricing, deferred payment, or barter arrangements at their discretion. Such arrangements will be documented in the applicable Statement of Work.
  2. Fees: In consideration for the Services, the Client shall pay the Service Provider fees as set forth in the applicable Statement of Work or as communicated for ‘productized’ services. All applicable sales, use, or value-added taxes are the responsibility of the Client.
  3. Retainer: For ongoing support, the Client may agree to a monthly retainer fee, payable in advance. The specifics of the retainer, including the scope of work covered and any limitations, will be outlined separately. Unused retainer hours may not roll over to the next month.
  4. Payment Terms: Invoices will be issued as outlined in the Statement of Work or agreed upon separately. Payment is due within the number of calendar days specified on the invoice. Late payments may be subject to a monthly service charge as permitted by law. The Service Provider reserves the right to withhold deliverables or suspend work if accounts are not current.

Invoices are issued and payments processed through Stripe and/or Wise Business. By paying an invoice, you also agree to the applicable terms of service of the payment processor used.

  1. Expenses: Client shall reimburse the Service Provider for all reasonable and documented out-of-pocket expenses incurred in connection with the Services, including but not limited to those specified in the MSA or a specific agreement.
  2. Full Payment Condition: All grants of any license to use or transfer of ownership of any intellectual property rights are expressly conditioned upon receipt of payment in full, including all outstanding fees and expenses.

Client Responsibilities

The Client agrees to perform the following in a reasonable and timely manner:

  1. Provide all necessary materials, information, and content required for the Services.
  2. Ensure that all provided information is accurate, truthful, complete, and legally sound.
  3. Provide timely feedback and approvals on deliverables.
  4. Coordinate any decision-making with other relevant parties.
  5. Be responsive to communications from the Service Provider.

Intellectual Property

  1. Ownership by default: I retain ownership of work created for you until full payment is received. This is standard practice and it ensures that rights transfer cleanly once the project is completed and compensated.
  2. Transfer upon payment: Once you've paid in full, the copyright and other agreed-upon rights transfer to you. We can structure this as full assignment, exclusive license, or limited license.
  3. Client Content: Everything you provide to me remains yours. You grant me a temporary license to use it solely for completing your project.
  4. Reusable Tools: I retain ownership of general-purpose code libraries, templates, and design tools used across multiple clients. You receive a perpetual license to use anything that's specific to your project.
  5. Attribution: I request credit for my work where appropriate (e.g., website footer credit, portfolio inclusion). This helps me continue building my practice and is often more valuable to me than any single project fee.

Confidentiality

Both parties agree to hold each other’s confidential information in trust and not disclose it to third parties without prior written consent. This obligation survives the termination of this Agreement. The Client shall also maintain the confidentiality of the Service Provider’s payment rates and the terms of any other Agreement other than this.

Term and Termination

  1. Term: This Agreement shall commence upon the occurrence of any of the agreement formation events outlined in Section 1 and shall continue until the completion of all Services or as otherwise agreed upon.
  2. Termination for Convenience: Either party may terminate this Agreement for any reason upon providing the other party with prior written notice as specified in the MSA or other agreement (if no MSA, then typically fifteen (15) days).
  3. Termination for Breach: Either party may terminate this Agreement if the other party breaches any of its material obligations and fails to remedy such breach within a period of 15 days after receiving written notice. Failure to pay invoices when due shall be considered a material breach.
  4. Effect of Termination: Upon termination, the Client shall compensate the Service Provider for Services performed up to the date of termination, including any outstanding expenses. In the event of termination by the Client for convenience after work has commenced, the Client may be liable for an early termination fee or other agreed-upon cancellation charges.

Dispute Resolution

My preference is always to resolve issues through conversation. Legal proceedings hurt both sides, and we'd rather preserve the relationship than win a dispute.

If a disagreement arises, here's how we'll handle it:

  1. Talk first: Both parties agree to discuss the issue in good faith within 7 days.
  2. Mediation if needed: If we can't resolve it directly, we'll engage a mutually-agreed mediator and split the cost.
  3. Legal action as last resort: Only if mediation fails will either party pursue arbitration or litigation.

Note on legal costs: If mediation fails and the matter proceeds to formal dispute resolution, each party bears its own costs unless the arbitrator or court determines otherwise.

Independent Contractor

The Service Provider is an independent contractor, and nothing in this Agreement shall be construed to create an employment relationship, partnership, or joint venture. The Service Provider is solely responsible for all applicable taxes and withholdings.

Non-Exclusivity and Non-Solicitation

  1. Non-Exclusivity: The Client acknowledges that the Service Provider may provide similar services to other clients, including competitors of the Client. Similarly, the Client is free to engage other service providers.
  2. Non-Solicitation: During the term of this Agreement and for six months thereafter, neither party shall solicit the other's subcontractors without prior consent.

Changes to Scope of Services

Any changes to the scope of Services outlined in an SOW or service description must be agreed upon in writing by both parties and may result in adjustments to the project timeline and fees.

Additional work outside the original scope will be billed separately only after we have agreed what those fees will be.

Pauses

The Client may request a temporary halt to work on a project (“Pause”) by providing written notice to the Service Provider, including the projected length of the Pause. The Service Provider will use commercially reasonable efforts to accommodate the Pause, but cannot guarantee immediate resumption of work. If the total duration of Pauses exceeds a period of 30 days, additional fees may apply.

A prolonged Pause may be treated as a termination of the Agreement.

Progress Reports

The Service Provider will provide interim progress reports as reasonably requested by the Client. The frequency and detail of these reports will be determined based on the project and the Client’s needs.

Entire Agreement

This document, together with any applicable Master Services Agreement, Statements of Work, and exhibits, constitutes the entire agreement between the parties and supersedes all prior or contemporaneous communications and proposals, whether oral or written.

Governing Law

This Agreement shall be governed by the laws of the State of Arizona, without regard to its conflict of law provisions.

Modification

No modification or amendment of this Agreement shall be effective unless it is in writing and signed by authorized representatives of both parties.

Productized Services Addendum

This Addendum supplements my General Terms of Service (“GTOS”) for the specific case of “productized” services — flat-rate, general-availability offerings described on a public service page rather than a project-specific Statement of Work (as contemplated in GTOS “Services – 3. Productized Services”). Examples include YouTube Video Editing and similar flat-rate packages.

The GTOS continues to govern the relationship in full. Where this Addendum and the GTOS differ, this Addendum controls — but only for the productized offering it applies to, and only on the specific points below.

Scope

  1. This Addendum applies to any service I offer as a productized package, identified by a public service description that lists its scope, features, and flat fee, rather than a signed Statement of Work.
  2. The applicable service description (the web page or one-pager describing the package) forms part of the agreement between Us for that engagement, alongside the GTOS and this Addendum.

Formation & Quote

  1. For a productized service, We are working together once I've given You a quote for Your project and You accept it — whether by paying a deposit, confirming in writing, or uploading Your footage or assets to begin, consistent with GTOS “Agreement Formation.”

Payment & Delivery

  1. Full payment before final files. I'll invoice You upon Your approval of the final edit. The finalized, downloadable deliverable file(s) are released once that invoice is paid in full.
  2. Review access isn't delivery. I may share a preview or review link with You before payment so You can leave feedback. That preview access doesn't count as delivery of the Deliverables and doesn't transfer any rights under GTOS “Intellectual Property.”

Included Expenses

  1. Where a productized service description states that certain items — for example, licensed music or stock footage — are included in the flat rate, those items are covered by the Fee for that package and are not billed separately as Expenses under the GTOS.
  2. Any request for something outside the package's stated scope (e.g., a custom music license, extra graphics) will be quoted and billed separately, as an addition to the flat rate.

Revisions

Each productized offering includes the number of revision rounds stated in its service description. Additional rounds beyond that are billed at a rate of $40/hour, which I'll confirm with You before beginning any additional work.

Turnaround & Cancellation

Productized offerings are quoted with a short turnaround (typically a few business days), so the GTOS's standard notice periods for termination don't fit well here and don't apply to productized services.

Instead:

Ownership & Attribution

Ownership, licensing, Client Content, and attribution for productized services follow the GTOS “Intellectual Property” section, unless the applicable service description says otherwise.

Everything Else

All other GTOS terms — confidentiality, warranties, non-solicitation, dispute resolution, governing law, and the rest — apply to productized services without modification.